Chitra Iyer

Chitra is a marketing practitioner who loves to observe, reflect, and write about events impacting modern marketing — and marketers. Chitra chronicles technology, disruptions, innovations, and the people shaping the space, with a special focus on marketing technology, customer experience and privacy related themes.

Freelance Content Creator for Martech, CX, CDP and digital transformation

2 articles from Chitra Iyer

What Does a Copywriter Do - 2023 Career Guide

Find out what types of roles you can take on as a copywriter and how to obtain the copywriting skills you need.

Journal Writing: How to Start Journaling and Stay Motivated

You can start an effective daily practice of writing by developing a journaling habit. Use these journaling tips to get started.

How to Become a Successful Freelance Writer in 2023

Our step-by-step guide will show you how to become a successful freelance writer with a steady income and a flexible career.

How to Make Your Content Workflow More Efficient and Effective

With a well-structured content workflow, content marketers can clarify deliverables, better plan and prioritize resources, align stakeholders, and avoid nasty surprises.